“The Winthrop Group has been a key partner for Coach in
growing our business over the past two decades. They have provided sharp
insight into our target consumers, our competition, and our business, and have
helped us reposition our brand and extend into new product categories. In all
of this, they have combined strong intellectual capabilities with hands-on
experience and deep industry expertise to ensure impactful results for our
business.”
Lew
Frankfort
Chief
Executive Officer
Coach,
Inc.
“The Winthrop Group quickly grasped the key aspects of
our market, helped us shape the strategy, identified the steps to execute that
strategy, and then helped coach us as we implemented the tactical plans to
achieve our objective. We had access to our team at all times and they helped
us think creatively and solve problems in a timely manner. Great people…great
outcome!”
James
Hummer
Chief
Executive Officer
Whole
Health Management, Inc.
“The Winthrop Group partnered with me to develop a
business plan for a new service, an inventory optimization system for used
vehicle dealers. I needed a consulting firm that understood my company,
my business, and my customers, and that had real expertise in sales, marketing,
operations and business planning. Winthrop fit all of those requirements
to a “T.” They developed a thorough, detailed, insightful roadmap that
helped us build a product that met and exceeded the needs of our customers,
that fit our company’s unique culture, and that pointed the way to increased
revenue and profits.”
Hal
Logan
Senior
Vice President
Manheim
Automotive
“The individuals who make up Winthrop Group provide the
type of personal service which assures they hit the mark in
their research, analysis, and recommendations.”
Dean
Eisner
Chief
Executive Officer
Manheim
Automotive
“Laura Petrucci and The Winthrop Group clearly understand
and appreciate brands and the dynamics for successful growth. Their approach
is practical, action-oriented, and provides immediate added value.”
Laurence
Franklin
Chief
Executive Officer
Tumi,
Inc.
“We worked with The Winthrop Group to reposition our brand and take our business to the next level. Their team, which includes experienced merchants and marketers, helped us gain deep insight into our target consumer segments and competitors.
We then collaborated on developing a new brand positioning and translating it into merchandise, pricing, marketing, service, and organizational strategies and execution across our channels of distribution: traditional retail, online, and catalog. Our excellent business results are a direct reflection of Winthrop's impact.”
Linda LoRe
Chief Executive Officer
Frederick's of Hollywood
"The Winthrop Group worked closely with us to develop and launch AutoTrader.com. In addition to collaborating with us on the business positioning and strategy, they provided a team of eight senior experts in marketing, sales, and product development who worked with us day-to-day to launch the business in just a few months. Not only was their work insightful and practical, it resulted in what has become the largest Internet used-vehicle automotive site in the world. To say they played a big role in the success of AutoTrader.com would be an understatement, because their work was totally instrumental in enabling us to get off on the right course."
Chip Perry
CEO
AutoTrader.Com
“The Winthrop Group has a common sense, practical
approach to business. They have a deep understanding of the various retail
channels, how they function, and the role they play in consumer
decision-making. The firm has a long history in the retail industry, but with
consulting, marketing, and merchandising discipline.”
Chief
Executive Officer
$2 Billion Specialty Apparel
Retailer
“When I have a very difficult strategic or marketing
issue, the Winthrop Group is my first choice. There is no better firm as
they are fast, efficient and most important, very strategic.”
Eric Naiman
Director of
Business Intelligence
Battelle